Crumbl - Anna Tibbitts

In this episode, Tarik speaks with Anna Tibbitts, Public Relations Specialist at Crumbl, about how social media and technology has helped Crumbl become the fastest growing cookie company in the USA. They discuss how the TikTok and Instagram famous company interacts with their followers and customers to refine their products, create groundbreaking new flavours and produce an incredible in-store experience.